SoftBank Group Corp.’s Vision Fund 2 is investing in US artificial intelligence startup Perplexity AI at a $3 billion valuation, Masayoshi Son’s latest bet on a sector he deems crucial to securing his legacy.
SoftBank will invest between $10 million and $20 million in the firm, which aims to use AI to compete with Alphabet Inc.’s Google search, according to people familiar with the matter. It’s investing as part of a larger $250 million funding round that triples Perplexity’s valuation and makes it one of the industry’s most highly valued companies.
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The deal underscores how SoftBank’s preparing to sharply accelerate its pace of AI investment.
Its billionaire founder last week laid out a sprawling vision for the future of AI, including a commitment to realize what he called “artificial super intelligence”.
SoftBank’s equity investment shores up an existing business tie-up with Perplexity. Perplexity, which is less than two years old, has distinguished itself from other AI chatbots by providing more real-time information. While its primary service is search, the startup calls itself an “answer engine” as it provides results in text format instead of links.