More than a third of European businesses adopted artificial intelligence in 2023 as use of generative AI surged, a report commissioned by Amazon (AMZN.O), opens new tab Web Services found.
The European Commission, the EU executive, in 2021 presented its 2030 Digital Decade vision to transform the region, with 80% of the population acquiring basic digital skills, 5G connectivity everywhere and 75% of EU companies using cloud services.
In 2022, however, only a quarter of EU businesses had adopted AI and a report last year estimated the European Union was at risk of falling behind its Digital Decade goals by ten years unless the governments focused on bridging the skills gap.
The survey conducted by Strand Partners of over 16 000 citizens and 14 000 businesses found 38% of companies were experimenting with AI.
The report estimated the positive economic impact of AI at an additional 600 billion euros, on top of an earlier estimate of 2.8 trillion euros.
